Imoon’s Lighting Technology Renovates Retailing Formats
The retail industry is undergoing continuous and constant developments due to new paradigms related to multiple factors, such as digital transformation and sustainability. One of its sectors most involved in this regard is Food & Grocery. In an environment where competition is becoming more and more pressing, Imoon has interpreted the most recent trends with a different mindset where sustainability, customization, and optimization constitute key elements for the development of unprecedented exclusive concepts to encourage the restyling of existing stores.
“In the current scenario, US retail operators, as well as retailers globally, are facing the challenge of an increasingly digitized market and of adopting new strategies to keep their competitive edge intact” said Greg Ferrara, President and CEO of National Grocers Association, who continued: “Customer Experience takes on an unprecedented importance and technology, including lighting technology, becomes imperative in order to revolutionize the customers’ shopping experience. Cutting edge in-store lighting technology creates an immersive experiential purchasing dimension that contributes to enhancing the customer’s experience”.
Store brands in North America have relied on the expertise of the Imoon Team for various applications. Among these, a new Waikiki Market store of Foodland, a local chain that currently owns 33 stores in Hawaii, and the projects realized for the other two Brands Safeway and Sobeys.
Lastly, Imoon has confirmed its participation in the next edition of the NGA Show scheduled in Las Vegas from 10 to 12 March 2024.
Read the press release here